Our history
Welcome to our family. Terre Ugo is a place born of a family adventure rich in passion and love. Created as a tribute to Ugo, our heartfelt grandfather, this Provencal estate was transformed under the impetus of his granddaughter Lisa, rehabilitating the organic lavender fields on the family land. Since 2017, 45,000 vines of lavender adorn the Puyricard plateau in Aix-en-Provence, a symbol of our commitment to authenticity and nature.
Every gesture, from the planting of lavender to the harvesting of honey by Florian, Ugo's grandson, is a tribute to local traditions and the richness of our terroir. Terre Ugo is not just a place, it's an invitation to discover an unspoilt Provence, where nature and history come together to offer quality products that respect the environment.
We're carrying on the legacy of Ugo, who switched from market gardening to his passion for flowers in 1984, after watching his parents work for the great perfumers of Grasse. Today, our family estate covers 7 hectares where lavender, bees and a vibrant past continue to write their own story.
Discover an immersive, sensory experience in the heart of Provence, where each product tells a story - the story of a place, a family and a precious savoir-faire.
The family estate
In the heart of Provence, the Terre Ugo family estate has been lovingly and passionately renovated over the last few years. Keen to share their heritage, Lisa has transformed the place into a veritable showcase for lavender and local traditions. By rehabilitating the old buildings and creating welcoming spaces, they now open the doors of their estate to tourists from all over the world. Visitors can discover the beauty of the land, the cultivation of organic lavender and the warm hospitality of this passionate family.